Posted March 9, 2016 by bizadmin in Momentary Brilliance

Standing Out From the Crowd: Check. Bad Idea? Check.

Now, I’m the first one to say that it’s a good idea to stand out from the crowd in your line of work.

And usually it is.


But if you’re a burglar with “GUCCI” tattooed across your forehead, it may not be the best idea given your line of work.

Cops in California recently pulled over a suspect like this – identified him by his tattoos – and it led to his arrest & multiple weapon convictions when they searched his house.

Did he stand out from everyone else? Absolutely.

Would people remember after seeing him? You bet.

Could this make it easier for victims to later identify him? Yup.

And his targeted advertising helped him stand out from the crowd when the cops started scanning the market.

Our solutions can help you identify your target market easier than if they had obvious ink done.

Here’s to standing out from the crowd in a good way,

Matt Hardy
BizDevShots Podcast